Prepare Yourselves … GDPR is Coming

Learn More About Upcoming General Data Protection Regulations & What You Need to Do to Start Compliance.

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We respect your privacy.

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The General Data Protection Regulation (GDPR) is European Union legislation that will apply from May 25, 2018. Its purpose is to strengthen the rights of European Union (EU) citizens with regard to how their personal data is used and how it’s protected.

GDPR applies to ANY organization inside or outside the EU who markets goods or services to, and/or tracks the behaviors of, EU citizens. If you do business with Europeans that involves the processing of their personal data, this legislation applies to you.

Download this guide to understand the GDPR in more depth, how it will apply to your organization, and specifically how you can use Marketo to help ensure compliance.

What is GDPR and to whom does it apply?
Implications for Marketing
Consent and Compliance Scenarios
Accountability

“At Marketo, we believe there is a significant opportunity for marketing to further ‘raise the bar’ on customer engagement. Ensuring the protection of customer privacy is the foundation of this endeavor.”

Sarah Kennedy, Chief Marketing Officer

Marketing First