New Definitive Guide to Marketing Automation

Definitive Guide To Marketing Automation

You've heard that marketing automation can change the way your business operates. For B2B companies this includes lead nurturing, lead scoring, and lead lifecycle management. For B2C companies, it includes cross-sell, up-sell and customer loyalty. And for all companies it includes marketing ROI analysis.

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"A must-have resource for anyone trying to understand what marketing automation is, and how it can drive revenue in the business."

Joe Pulizzi, Founder, Content Marketing Institute

Everything You Ever Wanted to Know About Marketing Automation:

Why marketing automation is so hot right now
How marketing automation differs from other technologies like CRM
The common features and advanced functions of marketing automation
How to build a business case and convince internal stakeholders to act and more!

Download The Definitive Guide to Marketing Automation

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"A must-have resource for anyone trying to understand what marketing automation is, and how it can drive revenue in the business."

Joe Pulizzi, Founder, Content Marketing Institute

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