100-Page Guide to Everything You Ever Wanted to Know About Marketing Automation!

You've heard that marketing automation can change the way your business operates - now get all the facts, including:

  • Why marketing automation is so hot right now
  • How marketing automation differs from other technologies like CRM 
  • The common features and advanced functions of marketing automation
  • How to build a business case and convince internal stakeholders to act
  • And much, much more!

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Rave Reviews from Leading Experts:

"A must-have resource for anyone trying to understand what marketing automation is, and how it can drive revenue in the business"

Joe Pulizzi, Founder, Content Marketing Institute

"What can I say—cute robots, a picture of me, AND everything you could possibly want to know about marketing automation all in one place. Why would you NOT download this guide?"

David Raab, Principal, RAAB Associates

"I don’t think I’ve ever seen a more complete guide to marketing automation designed to help marketers make a thoughtful and strategic decision about how to sell it internally, select the capabilities right for them, and put it to work"

Ardath Albee, Author of eMarketing Strategies for the Complex Sale