DON'T LEAVE MONEY ON THE TABLE

Calculating the REAL ROI
from Lead Nurturing

In this white paper, DemandGen Report presents the latest information about lead nurturing, reporting that B2B marketers who have successfully deployed lead nurturing programs "found dramatic improvements to key conversion stages in the sales process." And these marketers showed an "average 20% increase in sales opportunities from nurtured leads."

This paper shows ways that different companies calculate — and achieve — REAL ROI from lead nurturing, including:

ShipServ: 150% increase in contact-to-lead conversion rates
CenterBeam: 12:1 ROI to date on its nurturing program
Marketo: 3x increase in number of qualified leads passed to sales

Also learn the four phases of lead nurturing, which will help you build a nurturing program that achieves optimum results.

Download this informative white paper now >>

INCREASE YOUR LEAD-TO-OPPORTUNITY CONVERSION RATES

Download This White Paper From

First Name:

Last Name:

Work Email:

Job Title:

Company:

Country:

State:

Phone Number:

Preferred Language Indicator:

Site Location Type:

CRM System:

Site Company Name:

Site Address1:

Site Address2:

Site City:

Site State:

Site State Code:

Site Postal Code:

Site Country Code:

Site Country Name:

Site NAICS Name:

Site NAIC Code:

Site Annual Revenue:

Site SIC Name:

Site SIC Code:

Site Trade Name:

Site URL:

Global HQ Company Name:

Global HQ Location Type:

Global HQ Address 1:

Global HQ Address 2:

Global HQ City:

Global HQ State:

Global HQ State Code:

Global HQ Postal Code:

Global HQ Country:

Global HQ Number Of Employees:

Global HQ Country Code:

Global HQ Phone Number:

Global HQ Website:

Global HQ SIC Code:

Global HQ SIC Name:

Global HQ NAICS Name:

Global HQ NAICS Code:

Global HQ Trade Name:

Domestic HQ Company Name:

Domestic HQ Location Type:

Domestic HQ Address 1:

Domestic HQ Address 2:

Domestic HQ City:

Domestic HQ State:

Domestic HQ State Code:

Domestic HQ Postal Code:

Domestic HQ Country:

Domestic HQ Country Code:

Domestic HQ Annual Revenue:

Domestic HQ Website:

Domestic HQ Trade Name:

Domestic HQ Phone Number:

Domestic HQ Number Of Employees:

Domestic HQ SIC Name:

Domestic HQ SIC Code:

Domestic HQ NAICS Name:

Domestic HQ NAICS Code:

HQ Company Name:

HQ Address 1:

HQ Address 2:

HQ City:

HQ State:

HQ State Code:

HQ Postal Code:

HQ Country:

HQ Country Code:

HQ Location Type:

HQ Number Of Employees:

HQ Annual Revenue:

HQ Phone Number:

HQ Trade Name:

HQ Website:

HQ SIC Name:

HQ SIC Code:

HQ NAICS Name:

HQ NAICS Code:

Offer:

Search String:

PPC_Campaign:

PPC_Ad_Group:

PPC Keyword Original:

PPC Keyword Most Recent:

Google Click ID:

Smart Form Match Confidence:

Site Phone Number:

Lead Source:

Lead Source Comments:

Program That Captured Name:

RF Inferred Employees:

Global HQ Fortune 500 Rank:

Global HQ Global 2000 Rank:

Global HQ Annual Revenue:

Domestic HQ Global 2000 Rank:

Domestic HQ Fortune 500 Rank:

Postal Code:

City:

State Code:

Annual Revenue:

Country Code:

Site Employee Total Count:

Marketo Number of Employees:

Name Source:

Name Source Detail:

* Required. Your privacy is important to us.

Legal | Privacy

DON'T LEAVE MONEY ON THE TABLE

Calculating the REAL ROIfrom Lead Nurturing

INCREASE YOUR LEAD-TO-OPPORTUNITY CONVERSION RATES

Calculating the REAL ROI
from Lead Nurturing